twenty eighth July 2023, Hyderabad: In a bid to supply nutritious and healthful Millet-based merchandise, Nourish You continues to diversify its vary with new-age choices which might be wealthy in style and loaded with superfoods. Adding to its checklist of improvements, Nourish You now introduces breakfast in a brand new avatar with its latest vary of Super Muesli. Nourish You’s Super Muesli is made with 95% superfoods, Gluten Free and 100% Vegan and is obtainable in three flavors together with ‘No Added Sugar’, ‘Fruit and Nut’ and ‘Belgium Dark Chocolate’. All 3 variants are a powerhouse of important nutritional vitamins, minerals, and fiber, making it an ideal breakfast possibility. A primary of its sort in its class, Nourish You’s Super Muesli additionally comprises 14 grams of plant-based protein per serving and is free from palm oil and preservatives.
Speaking on the launch of Super Muesli, Krishna Reddy, Co-founder at Nourish You mentioned, “With the launch of Super Muesli, we purpose to provide a brand new that means to the idea of a wholesome breakfast. This muesli got here to life from a mission to create one of many cleanest, most nutritious muesli available in the market. We have focussed on style and vitamin, making certain that buyers have one of the best of each. All three variants have their very own uniqueness and can certainly catch on to a customers’ palette, changing into a direct favorite breakfast possibility. We will proceed to concentrate on creating merchandise that go on to outline classes whereas fixing actual issues.”
The No Added Sugar Super Muesli is a dietary powerhouse that mixes the goodness of six healthful tremendous grains, together with rolled oats, millet flakes (jowar, bajra, ragi), brown rice flakes and extruded quinoa flakes, alongside with tremendous seeds. The Fruit & Nut variant boasts of a excessive proportion of fruits with a fastidiously crafted mix of six healthful tremendous grains, together with rolled oats, millet flakes (jowar, bajra, ragi), brown rice flakes and extruded quinoa flakes, alongside with tremendous nuts and seeds. The Belgium Dark Chocolate Super Muesli variant is an indulgence of darkish chocolate with a fastidiously crafted mix of six healthful tremendous grains, together with rolled oats, millet flakes (jowar, bajra, ragi), brown rice flakes and extruded quinoa flakes, alongside with fruits, nuts, and seeds. The Fruit & Nut and Belgium Dark Chocolate are free from refined sugars and are sweetened with liquid jaggery.
To assist the launch of Super Muesli, Nourish You has rolled out a thought-provoking marketing campaign ‘What’s Missing?’ empowering customers to make knowledgeable decisions for a more healthy life-style. The marketing campaign encourages them to embrace the goodness of superfoods and plant-based proteins with well being and transparency being on the forefront.
Divya Gursahani, Chief Marketing and Communications Officer, Nourish You, mentioned, “Our marketing campaign ‘What’s Missing?’ urges customers to re-look at their meals decisions, beginning with their first meal of the day. It urges them to discover more healthy choices with a concentrate on our newly launched Super Museli breakfast vary, a testomony to our unwavering dedication in direction of vitamin, transparency, and style.”
Nourish You’s Super Muesli is extremely versatile and could be loved with Nourish You’s plant-based Millet Mlk, yogurt or could be consumed immediately from the pack. While the No Added Sugar and Fruit and Nut Super Muesli can be found at a particular introductory value of ₹299, the for Belgium Dark Chocolate is obtainable at ₹365 on NourishYou.inand main e-commerce platforms and retail shops throughout India.